21 year old British artist REECE, whose real name is Reece Robertson who records under the mononym REECE, has already made a name for himself and has gained a large number of followers.
REECE went on to break the record for the longest played song on Channel AKA in 2009, with over 1 million views for this first music video ‘Heaven ‘at the age of 17.
Following his soaring success he released four follow up music videos; ‘watcha say (remix)’, ‘Spoof Song’, ‘KISS ME’ and ‘Party Till Lights Out’ which charted at #14 in the UK club Chart Magazine Just behindLady gaga, Jason derulo and Jay-z.
With a string of performances ranging from a total of 200 shows in 2009 and 20010, REECE hasperformed alongside the likes of N-Dubz, Jessie J and Wretch 32 to name a few, and has madeappearances in over twenty publications such as RWD and Mizz magazine.
The song is a fusion between Grime and Hip Hop with hard hitting lyrics. It is more of a three minute statement rather than a full length song, and that statement is to declare that REECE means business.
“I’m just talking to the industry init”
in essence, this is a track written to the ‘industry’ and it certainly isn’t a house party.